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Colleen Sheridan Photo Colleen Sheridan
MySquareFeet (formerly, CEO

"How to Turn Small Deals into Big Commissions!"

Listen to Briefing from 06/06/08 & Receive Handout

Interview Summary:

Small-space specialist Colleen Sheridan tells how to turn small deals into big commissions. “MySquareFeet is an Internet platform dedicated to making small-space marketing easier and more affordable,” says Sheridan. She explains how the site brings together agents, owners and searching tenants to fill a niche unmet by larger competitors. Her specialty site offers both Commercial and Residential agents the chance to work deals that they might otherwise pass up. Sheridan makes suggestions to brokers and agents for using MySquareFeet effectively. The tips that she shares about how she drives traffic to her site are ideas that can be adapted by real estate pros for their own web sites. Sheridan also names her favorite online resources for Internet marketing and shares her vision for real estate marketing in the future.

"Convert Small Deals to Big Profits!"

Listen to Briefing from 10/07/05 & Receive Handout

Colleen Sheridan is the founder and CEO of MySquareFeet, formerly, the She is a 20-year veteran of the commercial real estate business and has held senior level positions with major commercial real estate companies, including Cushman & Wakefield, Insignia/ESG, CBRE and CDI Developments, International.

Through her extensive experience in representing corporations large and small, and through underwriting acquisitions for commercial real estate investments, she is uniquely aware of what she describes as "the inefficiencies in the industry," particularly in the area of small tenant transactions. MySquareFeet is her concept of a virtual information source for small tenants, where they can obtain vital information, find necessary resources and obtain advice.

During Colleen's career, she has sold over $2 billion in commercial real estate representing major clients such as IBM, Pitney-Bowes, Dean Witter, Honeywell, CNBC, Swiss Bank and 3M. A specialist in intuitional grade net leases, portfolio sales, corporate asset sales and municipal consulting, she holds real estate licenses in New York and Connecticut and is a member of ULI, the Real Estate Board of New York and WX. She also participates in the New York City Board of Education Mentoring Relationship Program.

Contact Information:

Colleen Sheridan
CEO, MySquareFeet (formerly
742 Mill Hill Terrace
Southport, CT 06890
(v) 203-292-3608
(f) 203-259-3610

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